

Our pet cemetery, located just outside of Toronto, lies within an animal conservation. As we laid our client’s pet into the ground, the wolves started howling. They continued until the last shovel of earth covered our client’s beautiful, resting pet. And, just as suddenly as the howling started, it abruptly ended. Listen closely to the
https://www.linkedin.com/pulse/carbon-footprint-our-final-act-how-humanitree-death-life-matt-dipaola-qef1c Matt DiPaola Matt DiPaolaMatt DiPaolaPublished Dec 9, 2025 Most of us don’t think about the carbon footprint of what happens after we die. But the traditional death-care system has real environmental consequences. Cremation releases roughly 520 pounds of CO₂ per person, and North America buries millions of tons of chemicals, metals, and embalming compounds

Petatree was barely three weeks old when a client asked us to organize a memorial for their dog, Scout. We’re still finding our feet beyond our core offering—turning a pet’s ashes into the life of a tree—so the request caught me off guard. But it made perfect sense to Scout’s family: they wanted to be